{"id":3213,"date":"2024-04-26T17:39:38","date_gmt":"2024-04-26T15:39:38","guid":{"rendered":"https:\/\/vigo.wordcamp.org\/2024\/?post_type=wcb_session&#038;p=3213"},"modified":"2024-05-30T12:58:11","modified_gmt":"2024-05-30T10:58:11","slug":"las-fases-de-conocimiento-del-consumidor-para-crear-contenido-top","status":"publish","type":"wcb_session","link":"https:\/\/vigo.wordcamp.org\/2024\/session\/las-fases-de-conocimiento-del-consumidor-para-crear-contenido-top\/","title":{"rendered":"Las fases de conocimiento del consumidor para crear contenido TOP"},"content":{"rendered":"\n<p>En esta charla me sumerjo en Las fases de conocimiento del consumidor, algo muy parecido al \u00abCostumer Journey\u00bb o viaje del consumidor, que analiza qu\u00e9 nivel de consciencia hacia tu producto, servicio o contenido tiene tu potencial consumidor. A trav\u00e9s de la explicaci\u00f3n de estas fases tambi\u00e9n se explica qu\u00e9 tipo de contenido se puede crear, dando ideas para poder crear mucho contenido original a partir de cada producto, servicio o tema de nuestras webs. Con esta ponencia los asistentes nunca se quedar\u00e1n sin ideas para sus blogs o los de sus clientes \ud83d\ude42<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-wordpress-tv wp-block-embed-wordpress-tv wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"VideoPress Video Player\" aria-label='VideoPress Video Player' width='500' height='281' src='https:\/\/video.wordpress.com\/embed\/CNp0Dv81?hd=1&amp;cover=1' frameborder='0' allowfullscreen allow='clipboard-write'><\/iframe><script src='https:\/\/v0.wordpress.com\/js\/next\/videopress-iframe.js?m=1674852142'><\/script>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>En esta charla se exploran las fases de conocimiento del consumidor, similares al \u00abCustomer Journey\u00bb. Se discute c\u00f3mo el consumidor toma consciencia de productos, servicios o contenidos y se brindan estrategias para crear contenido original y efectivo. Esto asegura que los asistentes obtengan ideas continuas para sus blogs o los de sus clientes.<\/p>\n","protected":false},"author":17376263,"featured_media":0,"template":"","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_post_was_ever_published":false,"_wcpt_session_time":1716621300,"_wcpt_session_duration":2100,"_wcpt_session_type":"session","_wcpt_session_slides":"https:\/\/vigo.wordcamp.org\/2024\/files\/2024\/05\/david-cuesta.pdf","_wcpt_session_video":"https:\/\/wordpress.tv\/2024\/05\/28\/las-fases-de-conocimiento-del-consumidor-para-crear-contenido-top\/","_wcpt_speaker_id":[2917],"footnotes":""},"session_track":[44],"session_category":[64,65,66],"class_list":["post-3213","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-sala-terra","wcb_session_category-bloggers","wcb_session_category-copys","wcb_session_category-webmasters"],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pftev6-PP","session_date_time":{"date":"25 mayo 2024","time":"09:15"},"session_speakers":[{"id":"2917","slug":"david-cuesta","name":"David Cuesta","link":"https:\/\/vigo.wordcamp.org\/2024\/speaker\/david-cuesta\/"}],"session_cats_rendered":"Bloggers, Copys, Webmasters","_links":{"self":[{"href":"https:\/\/vigo.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/3213","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vigo.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/vigo.wordcamp.org\/2024\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":2,"href":"https:\/\/vigo.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/3213\/revisions"}],"predecessor-version":[{"id":4928,"href":"https:\/\/vigo.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/3213\/revisions\/4928"}],"speakers":[{"embeddable":true,"href":"https:\/\/vigo.wordcamp.org\/2024\/wp-json\/wp\/v2\/speakers\/2917"}],"author":[{"embeddable":true,"href":"https:\/\/vigo.wordcamp.org\/2024\/wp-json\/wporg\/v1\/users\/davidcuesta"}],"wp:attachment":[{"href":"https:\/\/vigo.wordcamp.org\/2024\/wp-json\/wp\/v2\/media?parent=3213"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/vigo.wordcamp.org\/2024\/wp-json\/wp\/v2\/session_track?post=3213"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/vigo.wordcamp.org\/2024\/wp-json\/wp\/v2\/session_category?post=3213"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}